Reinvention is the key to longevity. No matter how often you hear something being touted as “Old Fashioned” chances are it’s actually an update on an old technique or just straight up marketing. We are constant victims of nostalgia, even the term “Old Fashioned” implies a dissatisfaction with the modern. Yet as much as we … Continue reading Whiskey Wednesday: Heaven Hill 27 Year Old Barrel Strength
I sat down and did this almost exactly a year ago and it’s time again for the annual arrival of a privately selected Elijah Craig Barrel. This one, like all of them, is special because it is a 100% unique bottling but it’s also the culmination of an insane year. Elijah Craig is the whiskey … Continue reading Whiskey Wednesday: Elijah Craig: NoMad Edition
I’ve talked about it before but I’m really into traveling. Travel opens our eyes to new things, it also shines a new light on the familiar and common place. While most people filter this experience through art or culture being a bartender and a boozehound I end up seeing it through the glass at the … Continue reading Whiskey Wednesday: Early Times Proof of Concept
Age adds value. That doesn’t just mean a dollar value, I personally own dozens of books, papers, and social media accounts that only still exist because they’ve essentially become a time capsule. They’re important simply because they’ve survived. Before NDP, Non-Distilling Producer, was short hand for overblown marketing these producers were some of the most … Continue reading Whiskey Wednesday: Willett Of The Past
“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness. — That to secure these rights, Governments are instituted among Men, deriving their just powers from the consent of the … Continue reading Whiskey Wednesday: The Declaration of Jim Beam’s 200th Anniversary.
Growing old is an interesting proposition. It’s right there in our language. We GET older, we GROW up whether we like it or not. But these phrases imply a gift. The imply that it is a privilege to age and that we are constantly changing and growing. Contrast that with the utter fear of aging … Continue reading Whiskey Wednesday: Decanting Old Fitzgerald Bottled In Bond
Another year and another barrel of Elijah Craig. The very first single barrel I ever picked out for a bar was a barrel of Elijah Craig for Areal a good five years ago. I’ve been fortunate enough to select an Elijah Craig barrel every year since so its arrival is usually a great touchstone for … Continue reading Whiskey Wednesday: Elijah Craig Check In